Choose the right platform for your website
Plain comparisons for B2B software and AI teams. Each one gives the answer first. Then it covers who edits the site, how much you publish, how custom the build is and what it costs to run.
Where we stand
We build in Framer and Webflow. We don’t build in WordPress, Wix, Squarespace or HubSpot, and those pages say so. When another platform suits you better, the comparison says that too.
Comparisons
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Framer vs Webflow
Fast design changes and easy publishing, or a bigger, more structured CMS.
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Framer vs WordPress
A hosted design tool with little upkeep, or open-source software you can extend and host yourself.
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Webflow vs WordPress
A visual builder with a hosted CMS, or a plugin ecosystem and full control of the server.
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Framer vs Wix
A custom product marketing site, or an all-in-one builder for running a small business.
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Framer vs Squarespace
A site designed around your product, or a polished template with selling and scheduling built in.
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Webflow vs Wix
A content-led site that grows with the company, or a quick setup you run yourself.
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Webflow vs Squarespace
Structured content and precise design, or a template-based site with business tools included.
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Framer vs HubSpot
A design-owned site connected to your CRM, or pages, CRM and reporting in one system.
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Framer vs Shopify
A design-led marketing site, or a full online store.
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Webflow vs Shopify
A content-led site with a small store, or a commerce platform.
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Webflow vs HubSpot
Precise design and a structured CMS, or pages and CRM in one system.
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Framer vs Next.js
A site your team edits, or a coded site your engineers own.
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Webflow vs Next.js
A visual builder with a hosted CMS, or a site in your codebase.
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Who each platform suits
Framer suits teams whose designers want to publish changes themselves and whose site is mostly marketing pages.
Webflow suits teams that publish a lot of structured content and have someone who owns the build.
WordPress suits large publishers and sites built around specific plugins.
Wix and Squarespace suit small businesses that want to set up and run their own site.
HubSpot Content Hub suits marketing teams that already run everything in HubSpot.
Already on a platform
If you’re planning a switch, our migration guides cover what moves over, what gets rebuilt and how to protect your search traffic. See Migrations.
Comparing studios instead? See studio comparisons →
Talk it through
Tell us what the site needs to do and who will run it. We’ll recommend one platform and explain why.