Move your site from Squarespace to Framer

A plan for moving from a Squarespace template to a custom Framer site when the company needs more than the template can show. Your content comes across, and old links point to their new pages.

When the move makes sense, and when it doesn’t

Move to Framer if:

•

You’re launching, moving upmarket or changing the product, and the site no longer explains it well enough.

•

You need page types Squarespace doesn’t have built in, such as case studies, integrations or a changelog, each with its own template.

•

You want custom layouts and motion designed around your product.

•

Your CRM, scheduling and product tools already live outside Squarespace.

Stay on Squarespace if:

•

Squarespace Commerce, Acuity Scheduling, Email Campaigns or member areas run part of your business.

•

You want to keep building and running the site yourself.

•

The site does its job today and nothing about the business is changing soon.

What moves over and what gets rebuilt

Part of the site

What happens

Pages

Rebuilt in Framer. Squarespace templates, page sections and custom CSS don’t import.

CMS content

Squarespace exports a WordPress-format XML file. It covers layout pages, one blog with its posts, and text and image blocks. We convert the blog to CSV and import it into Framer’s CMS.

Content that doesn’t export

Store pages, portfolio pages, extra blogs, drafts and several block types, such as video and product blocks, stay behind. We copy what you need by hand.

SEO and redirects

We copy titles, descriptions and social images for every page and post. Every URL that changes gets a redirect in Framer.

Forms

Squarespace form blocks are rebuilt in Framer and connected to your inbox, CRM or a webhook.

Integrations

Scheduling, email and commerce features are replaced with tools that work on Framer, or kept on a separate platform.

Media

Images, video and files are downloaded and uploaded to Framer, so nothing depends on the old Squarespace site.

Domain

Wherever your domain is registered, you point it to Framer by updating its DNS records.

The plan, step by step

01

Site review

We list every live URL and check Search Console and analytics to see which pages bring traffic, leads and backlinks.

02

Content inventory

Every page, post, collection, form, file and existing URL mapping goes into one sheet, each marked keep, merge, rewrite or retire.

03

Redirect map

Each old URL gets its new address, including any redirects you already set up in Squarespace’s URL mappings. Retired pages point to the closest relevant page, since search engines can treat a redirect to the homepage as a missing page.

04

Rebuild

We design and build the site in Framer, then import the blog and other content.

05

QA

We check every page on desktop and mobile, test every form, compare metadata against the inventory and test the redirects before launch.

06

Launch

We publish, point the domain to Framer, confirm the redirects are live and submit the new sitemap in Search Console.

07

Post-launch checks

For the period agreed in the scope, we watch Search Console for 404s, crawl errors and changes in indexed pages, and fix anything that slipped through.

Risks and how we avoid them

Rankings

Some movement is normal while Google recrawls a moved site, and Google says new URLs can take a few weeks or more to show. Keeping URLs the same where possible, and using permanent redirects for the rest, gives search engines the clearest signal.

Broken links

Old redirects in Squarespace stop working when the domain moves. We carry each one into the new redirect map so earlier links keep working, along with every indexed and backlinked URL. Google recommends keeping redirects for at least a year.

Content left behind

Squarespace’s export skips several page and block types. The inventory lists everything on the live site, so nothing gets lost just because it didn’t export.

CMS limits

We count posts and other content against Framer’s plan limits before you commit. Pro includes 10 collections and 2,500 items, and add-ons raise that.

How we handle it

We design in Figma and build in Framer and Webflow. Leaving Squarespace is often a good moment to rethink how the site explains the product. Daniel G. Bright leads strategy, creative direction and every relationship, and specialist designers and developers handle production and builds. We’re an Official Framer Expert.

We scope and price each move as a flat-fee website project, agreed in writing before work starts.

Questions

Daniel G. Bright, founder of BrightStudios

Daniel G. Bright

Founder, BrightStudios

Still have a question?

Book a call with me to talk through your project and agree the next step.

Plan your move

Bring your current site to the call and tell us why you’re thinking of moving. We’ll tell you whether a move is worth it and what it involves.

Tel Aviv
Your time